“Laura managed a database conversion and trained staff to follow proven methods to maintain the integrity of the donor base. Raiser’s Edge said they never saw a cleaner database when we implemented the conversion.”

Data integrity is key to donor stewardship and cultivation. Lyons Consulting can evaluate your current system for tracking gifts and constituent information to determine if you are soliciting your donors and prospects appropriately, generating accurate financial and analytical reports, and segmenting your lists effectively for each of your targeted fundraising efforts.

Segmenting your database can save costs and increase response rates, resulting in a greater net return. By strategically developing targeted list segments, Lyons Consulting can help you maximize the return on your investment. We will analyze your data using time-tested principles such as frequency, recency and giving level to identify which individuals have the greatest interest in your mission.

We will also work with you to ensure your database is set up to efficiently track, segment and analyze your data for successful donor-centric cultivation and stewardship activities.